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The way to do it is to stay loyal to your brand DNA, says Dafna Goor, assistant professor of marketing at London Business School
Once opened, store-bought ranch dressing typically remains fresh for about 1 to 2 months if refrigerated and stored according to the manufacturers instructions
To make this dress, were going to use a basic bodice pattern
For me, it has been a place where I imagine what I could wear on a red carpet
This look and the ensuing media attention from it boosted Hurley's profile substantially, and Hurley and the dress have also been credited with making Versace a household name
